Top 5 Social Apps on Android in South America Q3 2023

In Q3 2023, the performance of the top 5 social apps on the Android platform in South America showed diverse trends across downloads, active users, and revenue. The data, sourced from Sensor Tower, offers a detailed look at how these apps fared over the quarter.

Threads saw a significant debut with over 11M downloads in the first week of July. However, downloads decreased sharply to around 460K by the end of September. Despite this, active users showed some resilience, starting at 10.2M and ending at approximately 5.4M.

TikTok maintained a strong presence with weekly downloads consistently above 1M, peaking at 1.5M in mid-September. Active users hovered around 87M throughout the quarter. The app also saw a steady increase in weekly revenue, reaching around $346K by the end of September.

TikTok Lite - Save Data had a varied performance in downloads, starting at around 639K and peaking at 1.4M in late July before declining to around 723K by the end of the quarter. Active users generally increased, peaking at 19.2M in mid-September. Revenue, while minimal, showed a gradual increase, reaching $253 by the end of September.

Instagram maintained a steady download rate, fluctuating between 892K and 1M. Active users remained relatively stable, around 117M throughout the quarter. Weekly revenue varied, averaging around $93K, with a peak of $126K in early July.

Facebook Lite consistently recorded weekly downloads between 653K and 805K. Active users remained stable, averaging around 34M.

These insights highlight the dynamic nature of the social app market in South America. For more detailed insights and data, visit Sensor Tower.